Meridian Home Services · Search Engine Optimisation · Gurgaon
Local pages that actually rank, across four cities
Instead of 400 templated city pages, we published 34 with genuine local substance — and outranked competitors doing the opposite.
- +186%
- Local organic leads
- 34
- Pages published
- 371
- Thin pages removed
- 92%
- Local pack coverage
The challenge
A previous agency had generated hundreds of city pages by swapping a place name into a template. Google indexed almost none of them, and the few that ranked converted poorly.
What we did
We deleted the templated pages, redirected them properly, and rebuilt a smaller set with real local pricing, genuine project photography, named technicians and area-specific FAQs.
The outcome
Fewer pages, far more traffic. Local pack visibility improved in every serviced area within two quarters.
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